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opt MAGAZINE

The Best Resource for Eyecare Professionals

Your Insurance Has Been Terminated

March 28, 2017 by opt

Your Insurance Has Been Terminated

“I love dealing with vision insurances. They’ve helped me make more money, and make my business run more smoothly”- said no optical professional ever. If anything in the optical world is most aptly compared to Skynet, it would be vision insurance plans. They started off as a great idea to try and help people get eyecare. Over time, however, they seem to have morphed into … [Read more...]

Why Patients Purchase Ugly Frames

March 7, 2016 by opt

Why Patients Purchase Ugly Frames

Americans are individualistic… We celebrate the distinctions of uniqueness. This theme is ever present in the pervading eyewear fashions of modern society. An industry that had a genesis in functionality is now marked as an industry of fashion. In a day where comfort and fit play second fiddle to style and hue there are many reasons why one might choose a particular frame over … [Read more...]

If you only knew the power of glass lenses

March 4, 2016 by opt

If you only knew the power of glass lenses

When 700 years old you reach… Look as good you will not. For the majority of their history, eyeglasses have been made of just that - glass. These Are the Lenses You Are Looking For Glass has, believe it or not, changed over the past few decades. There’s been plenty of advancements in making it thinner and stronger than ever before. The best example of this is probably sitting … [Read more...]

Visual Improvement – Does everybody know what time it is?

March 4, 2016 by opt

Visual Improvement – Does everybody know what time it is?

I’m not sure about you, but day-to-day I tend to carry around a multi-tool. It’s incredibly useful at getting the job done most of the time. Need to cut something? Bam, here’s a knife. Need a screwdriver? Bam, here it is. It’s pretty awesome. Need a hammer? Well….I can smack it with the side of… nevermind. Maybe it’s not the solution to every problem, but the majority of the … [Read more...]

Eagle™ Lenses

March 4, 2016 by opt

Eagle™ Lenses

Eagle™ lenses are dedicated to giving you the best, most technologically advanced lenses available. This is why Eagle™ represents not simply ‘a lens’, but rather a whole portfolio of digital free-form lens designs. Having a good product is about giving you choice. We all know that there’s no such thing as a silver bullet when it comes to lenses. One lens isn’t going to solve … [Read more...]

About OPT Magazine

Content/Accuracy
Everything in the magazine should be accurate, but there’s always the possibility we got something wrong. If you find something that’s not right, please let us know. That being said - I’m a magazine, not a doctor. Nothing here should be construed as medical advice, or assumed to be completely, 100%, definitely correct.
Please don’t reproduce our content without our consent. If you’d like to do that, please give us a heads up and I’m sure we can work something out. We like people reading our stuff, and if you ask, we’ll probably say yes.
Unlike most magazines, we definitely endorse everything we run. All of the products you find in this magazine are awesome, and you should definitely buy and/or use them. If we don’t agree with something, we don’t print it.

Published whenever we get around to it.

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