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opt MAGAZINE

The Best Resource for Eyecare Professionals

Once is not Enough

March 3, 2016 by opt

Once is not Enough

Why should we calibrate? I would hope that at some point during your life, you will have the opportunity to witness the “Changing of the Guard” at Arlington National Cemetery in Washington D.C. The first time for me was as a small child in the ‘60s and I vividly remember how precise it was. Since that time, I have been honored to witness this two more times. It is still … [Read more...]

Understanding Digital Lenses

March 2, 2016 by opt

Understanding Digital Lenses

Does anyone have trouble understanding all the new terms used to describe progressive lenses? I am referring to terms like; free-form, direct-to-surface, high definition, digitally computed, digital processing, digitally enhanced, and so on. I will try to blow away the clouds of confusion to give you a better understanding of what going digital is all about. When you read … [Read more...]

Lenses for the Office

March 2, 2016 by opt

Lenses for the Office

Why On-The-Job Eyewear is Important When you go into a factory, or any other industrial environment, it’s a given that you’ll need to put on safety eye wear. Due to the increased possibility of eye injury, it only makes sense. We want to protect our eyes in dangerous situations, don’t we? Then why don’t we do the same thing when we are staring at a computer screen for hours on … [Read more...]

Affordable Eyewear

March 1, 2016 by opt

Affordable Eyewear

Frame and Lens Packages With insurance today, your patients’ choices in eyeglass frames and lens treatments are often restricted for the first pair. Offering affordable second and third pairs of glasses has become a challenge due to price. Many patients have varied life styles that the first pair does not always satisfy. Being able to offer sunwear or special application … [Read more...]

Online Eye Exams. Are they a good idea?

March 1, 2016 by opt

Online Eye Exams. Are they a good idea?

In our new world of technological innovations, smart phones, and inter-connectedness, the latest idea in the world of eye care is an on-line eye examination. Can this work, will this be something that is widely accepted, and what are the pros and cons of such an idea? What exactly is the definition of an eye examination? ECP’s have a defined database for every patient as to … [Read more...]

Electronic Contact Lenses and What They Can Do

March 1, 2016 by opt

Electronic Contact Lenses and What They Can Do

Science Fiction has come of age. Tiny electronic circuits are being embedded into contact lenses that will enable them to achieve a level of sophistication that is hard to imagine. Babak Parviz is an assistant professor of electrical engineering at the University of Washington. His specialty is bio-nanotechnology. He uses techniques to integrate functional electronic devices … [Read more...]

Contact Lens Do’s and Don’ts

March 1, 2016 by opt

Contact Lens Do’s and Don’ts

Contact Lenses... Opticians are generally professionally diligent when it comes to instructing patients on the proper cleaning and wearing schedule of contact lenses. Unfortunately, I believe much more of the information that patients need to safely and effectively wear contact lenses is withheld by opticians, who for whatever reason, assume the information is known or … [Read more...]

Embracing Excellence is Not Enough!

March 1, 2016 by opt

Embracing Excellence is Not Enough!

Engage With Patients Inside Your Practice and Beyond Embracing excellence and making patients happy is one thing. Converting your patients into raving fans and constant followers who will promote YOU at every opportunity is quite another. True fans require a feeling of connection that you can grow inside your practice and beyond. Imagine that your business has reached a … [Read more...]

Planning Your Charitable Calendar

February 29, 2016 by opt

Planning Your Charitable Calendar

Eye Care Philanthropy Did you know that approximately 40% of charitable giving occurs in the months of November and December each year? According to Charity Navigator, the period between Thanksgiving and the New Year drives an accelerated number of donations through the doors of public charities. In the nonprofit community this time is known as the ‘Giving Season’. We … [Read more...]

Slip Sliding Away

February 29, 2016 by opt

Slip Sliding Away

Lens Slippage - Fact or Fiction? Let's take a look at the problem of lens slippage in the processing of ophthalmic lenses in the optical finish lab. Many lab technicians end up farming out their work to an outside lab for fear of breaking an expensive hydrophobic-coated lens. This can be a very costly expense to the business as well as an inconvenience to the patient. The … [Read more...]

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About OPT Magazine

Content/Accuracy
Everything in the magazine should be accurate, but there’s always the possibility we got something wrong. If you find something that’s not right, please let us know. That being said - I’m a magazine, not a doctor. Nothing here should be construed as medical advice, or assumed to be completely, 100%, definitely correct.
Please don’t reproduce our content without our consent. If you’d like to do that, please give us a heads up and I’m sure we can work something out. We like people reading our stuff, and if you ask, we’ll probably say yes.
Unlike most magazines, we definitely endorse everything we run. All of the products you find in this magazine are awesome, and you should definitely buy and/or use them. If we don’t agree with something, we don’t print it.

Published whenever we get around to it.

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